Three ways the California Consumer Privacy Act (CCPA) can help bolster your customer satisfaction

Data has grown exponentially over the last decade, to the extent where it is often referred to as a “natural resource,” and its rapid and uncontrolled growth has resulted in its poor management. This exploitation is a result of the theft or breach of data, as well as the limited controls and rights that people associated with this data can exercise. However, this has changed over the last few years.