Scaling AI at Lufthansa: A Think digital 2020 spotlight

In the airline industry, timing and synchronization are everything when it comes to the customer experience. Mitigating unforeseen circumstances against customer expectations and good old supply and demand are all issues well within the wheelhouse of AI’s predictive capabilities.

It’s no wonder that Deutsche Lufthansa AG, Germany’s largest airline, recognized early on that with the right data and AI strategy, it could enhance the customer experience and better empower its employees while achieving operational excellence.