Explanatory vs. Exploratory — Which Data Visualization Is Right for Your Organization?

In this special guest feature, Chad Reid, VP of marketing and communications at Jotform, argues that data visualization remains one of the best tools you can use to highlight relevant information for stakeholders, but to use it to its full potential, it is key to understand the difference between explanatory versus exploratory data analysis and know when to use each. He provides three strategies for better data visualization.